Lead with Courage.

Rise by Choice.

Discover the SOAR Framework — empowering individuals, teams, and organizations to lead boldly, transforming careers, cultures, and lives.

SOAR: A Framework for Choosing Power Over Perfection

Created by Charlene Wheeless after reengineering her life through adversity, achievement, and reinvention.

What is SOAR?

Success isn’t left to chance.

SOAR helps you reflect on who you are, how you show up, and how to lead yourself and others with purpose. The SOAR Framework is built around four powerful pillars:

Build unshakable self-empowerment, self-leadership, and self-belief. These attributes are the foundation of personal and professional success. When you trust in your potential, you create space for courageous action.

🔹 S = Self. Empowerment starts with you.

🌿 O = Opportunity. See the opportunity within the obstacle

Challenges are opportunities in disguise. Reframing obstacles as growth moments builds resilience and sharpens your problem-solving skills. Find the possibilities hidden within your biggest challenges.

📝 A = Authenticity & Agency. Your power lies in your unique differences.

Embracing your authenticity gives you the agency to make decisions in your best interest. Lead with your whole self, and move through the world with purpose and power.

🔄 R = Reframe & Reclaim. Change the narrative. Reclaim your power.

Reframing disempowering beliefs allows you to reclaim your voice and your story. Shift your story. Reclaim your voice. Own your impact.

⏳ M = Moments That Matter. Your life is built on small, defining choices.

These moments often require courage, clarity, and intentionality. They are where transformation begins. Live your life by choice, not chance.

SOAR isn’t just a concept — it’s a blueprint for real leadership growth, fueled by courage, choice, and intentional action.

Claim Your Spot!

SOAR was born out of my lived experience — from invisibility and trauma to corporate success and personal reinvention. It’s not a concept I teach. It’s a framework I live.”
— CHARLENE WHEELESS

SOAR Institute Group Coaching Experience

Special Offer for Fearless Women: $750 (Save $500!) + Bonus 1:1 Session

Virtual I 6 Weeks I Limited Space

Starts After Memorial Day 2025

What You’ll Get:

  • Weekly group coaching sessions with Charlene Wheeless

  • Tools to build clarity, confidence, and courage

  • SOAR workbook + journal shipped to you

  • Bonus 30-minute 1:1 coaching session

  • Free gift when you complete the experience

Why Join Now?

“It’s choice, not chance, that changes everything. Let this be your moment to choose YOU.”

Perfect as a Mother’s Day gift—for you or someone you love.